PATTS Y&R SHAKEUP: STANFORD IN, DOVE FLIES
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CB Live hears former McCann Erickson Sydney CD and Publicis Mojo Sydney group head Michael Stanford (below left) will be the new CD of the newly merged George Patterson Y&R Sydney, and incumbent Patts Sydney CD Mark Dove (above left), together with creative partner Andy Flemming are out the door. The appointment of Stanford, who will report to Patts Y&R national CD Matt McGrath, will come as a surprise to most adwatchers, as many were expecting a very big name appointment to match the calibre of James McGrath at Patts Y&R Melbourne. Stanford had only been at Publicis Mojo for five months, an appointment that caused a stir internally within the Publicis Mojo creative department. Publicis Mojo will be looking to replace him "hopefully with a bit more care this time", according to one relieved creative at the agency. There will no doubt be other casualties in the creative and other departments today and tomorrow - at the expense of the Patts people rather than Y&R, before the Y&R gang move over to the Patts Clarence Street offices over the weekend. Meanwhile, in Melbourne, the opposite will probably be the case when the two shops move in together in a few weeks, with Patterson staffers expected to call most of the shots.
3 Comments:
From Mojo to McGrath. The words 'chalk' and 'cheese' spring instantly to mind.
Mick's a great bloke with an even better car. John Goss Ford Falcon no less. High profile? You can't get higher.
Mick... Mick.. is that you?
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