Saturday, February 25, 2006

NZ Direct Marketing Awards: RSVP and NEXUS results from last night

Three agencies share top honours: TEQUILA\, Colenso.99, and Proximity iD

TEQUILA\ and Colenso.99 won the RSVP Grand Prix for the Farmers Beauty Club
campaign as well as gold, silver and bronze

Proximity iD won the Supreme Nexus for the Air New Zealand Airpoints
relaunch along with 2 golds. Proximity iD also picked up a third gold for
the Progressive Enterprises onecard

Other RSVP Gold Medal winners:
WRC - 4 golds and 1 silver for Coruba Rum 'Get Sponsored by Coruba'
OgilvyOne - 3 golds and 1 silver for Purina Friskies Milkoholics
AIM Proximity - 3 golds for Haunui Farm 'The Don'
TOUCH/CAST - 1 gold and 2 silvers for Telecom Mobile's Rock Paper Scissors
Big Communications - 1 gold for Vodafone 'Pigsbottom'
Y&R - 1 gold for the 2005 Electoral Enrolment campaign

Other Nexus Gold Medal winners:
Simplicity Australasia - 2 golds for Placemakers Enterprise CRM
0gilvyOne and Simplicity Australasia - 1 gold for Purina Friskies
Marketing Impact - 2 golds for Telecom 'Broadband in a box'
The Hyperfactory - 1 gold for Adidas 'Last Man Standing'
Telecom - 1 gold for BeThLeRM - Below the Line Return Measurement
Bank of New Zealand - 1 gold for Data Quality Programme

The Marketing Association will post full results, including silvers, bronzes
and special honours, on Monday at


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