Monday, November 05, 2007


DDB Sydney creative director Steve Back is tipped to join Saatchi & Saatchi as ECD, filling the vacuum left after the recent departure of David Nobay. Saatchi CEO Simone Bartley was interstate on business and was not available for comment. A spokewoman for Saatchi said this was total speculation and there was no announcement to be made. Back is still not returning calls and will be taking a holiday, starting tomorrow.
However, in an all staff memo on Friday, DDB executive CD Matt Eastwood confirmed Back was off to Saatchi's: "I say this with a big lump in my throat, but this morning Steve Back handed me his resignation. He's off to Saatchi & Saatchi to take up the role of Creative Director. Steve has made a big impact during his 12 months here at DDB, both professionally and personally.
He's a mate, and always will be, so we wish him well.
He's the first to admit that he's probably bitten off more than he can
But then that's what we love about him.
Of course, now that his joined the competition, we're totally going to
whip his ass.
He was planning to be on holidays next week anyway, so Monday will be
his last official day.
Although I'm sure we'll get a chance to have a drink with him before he
officially takes up the new post.
To infinity and beyond."


Anonymous Anonymous said...

If that was the official email, then good on DDB! what utter gentlemen!, and of course ladies.

Oh, and I have never worked at DDB, hear there's a good job going though.

call me


7:22 PM  
Anonymous Anonymous said...

Welcome Back!

8:47 PM  
Anonymous Anonymous said...

well done steve, you hack
jones kid

9:04 PM  
Anonymous Anonymous said...

Ha, that was no gentlemanly email. Obviously Poor Steve's secret got blown out by DDB, who also told the trade press he was going to Saatchi! Hilarious. When will Saatchi come out with the official release? When will they even tell the staff? (I'm one of them). Let's hope after all this that it's actually true!

8:29 AM  
Anonymous Anonymous said...

Yep, you were shafted! But don't worry Steve, Saatchi & Satchi is more your kind of agency. You will be sorely missed at DDB. Watch the work go downhill again.

9:29 AM  
Anonymous Anonymous said...

If that's indeed the truth, then congrats to all involved. Hooray for Matt for being gracious and supportive, but alas, less than discreet. Congrats to Steve, who's going to fill gigantic shoes at one of the most coveted positions in Australian advertising. And congrats to Saatchi's, for resisting the temptation of bringing yet another import and giving a chance to local talent instead. Good luck to all.

12:42 PM  
Anonymous Anonymous said...

I reckon Steve kinda looks like Nobby

1:08 PM  
Anonymous Anonymous said...

He does kinda look like Nobby.
Rougher head, but better body these days.
And agree it's great that Saatchi have gone with a locally grown guy, not another Pom.

8:55 AM  
Anonymous Anonymous said...

Congratulations Steve you must be so happy with your new body and best of all just in time for summer!

Congratulations again.

10:09 AM  
Anonymous Anonymous said...

Well done Steve,and forget about all that 'gentlemanly' stuff from your so called mate,he let the cat out of the bag good and proper.....and not to wish you luck.

1:20 PM  
Anonymous Anonymous said...

What odds the (hack) trade press will announce this with the headline 'Saatchis go Back to the Future!'?


4:13 PM  
Anonymous Anonymous said...

No chance whatsoever, mate.

7:24 PM  
Anonymous Anonymous said...

Get your balls out

9:44 PM  
Anonymous Anonymous said...


No, not "BACK TO THE FUTURE"... even better:


Award school lesson #1: Avoid puns.

10:01 AM  

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