Wednesday, February 01, 2006


CB hears DDB Auckland creative Hywel James (pictured) is set to become creative director of Grey Worldwide, Auckland, replacing Todd McCracken who, as regional CD of Grey, has moved to Kuala Lumpur. James, who is best known for his multi awarded Sky TV "Mini Me" billboard, is the fourth DDB Auckland creative to move on to a CD gig in recent years, joining his brother Connan, who had a less than spectacular two year stint at McCann-Erickson (he is now a much happier senior writer at M&C Saatchi Auckland), Rob Jack, who is now Connan's CD at M&C Saatchi, and Richard Loseby, who went on to become CD of Lowe Auckland and later Lowe Hunt Sydney for a very brief stint. He is now freelance.
Meanwhile, DDB Auckland will soon be losing their deputy CD, American Gerald Mortensen, who is homesick and is heading back home to the States. As a result of the two leaving, the agency is on the look out for more senior talent.


Blogger Karl fleet said...

Great choice.
Hywel is one of the hottest Creatives around. Constantly producing great work.
All the best mate.

1:34 PM  
Anonymous Anonymous said...

Yeah, good on you Hywel. Well done.

4:40 PM  

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