LOWE HUNT STAYS KEY OFFICE IN GLOBAL GROUP
Lowe Hunt’s global recognition for its creative work for Australian Wool Innovations, A League and Lynx Jet has guaranteed its place in the Lowe network, as the international group plans a very positive restructure for the future.
Ben Colman, Lowe Hunt’s Group Managing Director, says “There is enormous interest amongst local clients and the Lowe Network around our concept of ‘Brand Explosions” - the unique process behind the Lynx Jet and A League campaigns.
“This new initiative announced yesterday by Lowe Worldwide further strengthens Lowe’s focus on creating a tight network of outstanding creative offices of which Lowe Hunt Sydney is a key part to service local clients and multinational brands.
Colman said that Lowe Worldwide CEO, Stephen Gatfield, has confirmed that Lowe Oceania would remain intact. Lowe Oceania includes Lowe Hunt, Lowe New Zealand and a shareholding in Cummins & Partners, Melbourne.
Adds Colman: “Everyone at Lowe Hunt is very excited about the future and right now we have some of the most exciting briefs going through the agency that we have ever worked on.
“I’m particularly enthused by the success we are enjoying with our Interactive Department. Our new Head of Interactive, Mark Ashley-Wilson, is doing a brilliant job and is aggressively growing his department as Interactive is a key component of our agency’s growth strategy”.