Wednesday, May 24, 2006


In response to ever increasing client demand for ideas beyond traditional advertising, Sydney based Naked has expanded its ideas department with the appointment of Cleve Cameron – a former creative of Saatchi & Saatchi’s celebrated Wellington office, Author, Filmmaker and mysterious Spungochief.
Cameron’s earlier work in ‘slitting the glug of mass media’ and story telling makes his appointment to Naked a real meeting of like minds.
With work held in New Zealand’s National Museum, Cameron’s creative output goes beyond advertising to include: a roving radio station, the multi-media novel ‘Beop! A Fable of Hope’, talking mail boxes, the world’s first action replay stamp for New Zealand Post and short films. He recently won bronzes at AWARD for NZ Post (2004) and The Women’s Refuge cinema ad (2005).
“Cleve is a unique creative talent. He’s got an amazingly impressive track record of innovation within existing channels and he’s picked up some creative awards along the way. What I find really interesting is that he’s created new channels for brands to engage consumers and that’s choice, bro” says Chris Round, Naked’s Head of Ideas.
“Naked are in a fantastic space to really blast some life into the world of ads and communications", says Cameron.


Anonymous Anonymous said...

a beautiful man with a head full of sugar, and a liking for all things spungo.....

11:50 AM  
Anonymous Anonymous said...

Hey Roundy. When did you stop being Head of Innovation and become Head of Ideas? And your Maori accent was always shit white boy.

12:14 PM  
Anonymous Anonymous said...

Was it meant to be a Maori accent? I just assumed the guy must be a nobend.

2:13 PM  
Anonymous Anonymous said...

I ran out of ideas

5:00 PM  
Anonymous Anonymous said...

where's the Naked website at? I want to see if they're very interesting. Mind you, the stuff goggle popped up sure kept me and my right hand occupied for a while. Chur. (Thats real Kiwi, Bro).

1:57 PM  
Anonymous Anonymous said...

9:26 AM  
Anonymous Anonymous said...

What's with ad agency's thinking that people have all day to wait for a site to load?... and then wait for the next flash piece to load and so and so on...'tis nicely done though if yr patient.

11:36 AM  
Anonymous Anonymous said...

11:45 AM  
Anonymous Anonymous said...


5:20 PM  
Anonymous Anonymous said...

Take that back, 5:20

12:49 PM  

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