Wednesday, September 27, 2006


The winner of the 2006 MADC Mentor Program is second year RMIT Advertising student, Tim Pashen, which was presented last Thursday, September 21 at CHE in Richmond.
Pashen successfully met all elements of the brief for gourmet burger chain, Grill’d including design for burger containers, an online web banner concept, press advertisement, super site, radio and TV commercials and an ambient campaign.
The MADC Mentor Programme, sponsored by Clemenger Harvie Edge, provides a vital connection between second and third year advertising and design students and the industry, helping the protégés to make new contacts and add to their folio.
To enter the programme, students are given a brief covering mainstream advertising and design. The 2006 Mentors then select a student through their work and pair with them for the next twelve weeks where they participate in workshops such as ideas generation, post production, interactive, outdoor and radio.
Armed with this information, students are then briefed on a real piece of business which they work through, together with their Mentor. In Pashen’s case, his mentors were FCB’s Mikey Tucker and Eric Blakeway.
Judges for this year’s program included; Jason Ross, Creative Director ~ CHE; Andrew English, Director ~ Igloo Design; Helen Watts, Director ~ Watts Design; Christy Peacock, Creative Director ~ Publicis Mojo; Mikey Tucker, Art Director ~ Foote Cone Belding; Eric Blakeway, Copywriter ~ Foote Cone Belding; and Quentin Brown, Creative Director ~ Cornwell Design.
Pashen’s work will be published on the MADC website and he will be awarded $1000 prize money. Runner up was also a RMIT student, Jenna Spence, who wins $250.


Anonymous Anonymous said...

Good on yer' Timmy,

6:48 PM  
Anonymous Anonymous said...

Ah Tim
Smashing it, frantastic!!

8:31 PM  
Anonymous Anonymous said...

Christy Peacock "Creative Director"??? I thought she was promoted to Regional Resource?

4:00 AM  
Anonymous Anonymous said...

Good on ya Tim. Word of warning though! Although CHE sponsored the programme, don't be tempted in working're better than that.

8:59 AM  
Anonymous Anonymous said...

Hmmm, 'swedish rapper and ex-fitness guru, 6-pack' promoting Grill'd burgers...

Sounds McLame.

12:45 PM  
Anonymous Anonymous said...

No one knows what it's like...
To wear the sad pants....

3:03 PM  
Anonymous Anonymous said...

12:45pm, he's a student you fucking tool. As insecure as you are, at least try to be constructive.

10:19 AM  
Anonymous Anonymous said...

Good on ya Tim! And another word of advice, don't work at Singos either or you will end up like 12.45pm.

10:41 AM  
Anonymous Anonymous said...

Will somebody please tell the bearded guy on the right that it's really bad manners to remove your dentures when representing your agency at an industry function.

1:56 PM  
Anonymous Anonymous said...

Agree 8.59am; CHE is average, and that's being nice. Aim higher Tim!

3:21 PM  
Anonymous Anonymous said...

1.56 Lynchy just gave away your IP address for $100, looks like you'll be wearing dentures soon.

4:06 PM  
Anonymous Anonymous said...

By the look on the guys face on the left, looks like Tim is giving him an extra special thank you.

4:09 PM  
Anonymous Anonymous said...

What are you talkin' about 1:56? If it's good enough for the bloke on the left to remove his rug, it's good enough for the other bloke to remove his teef!

4:33 PM  
Anonymous Anonymous said...

Nice one Timmy

5:33 PM  

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