Wednesday, August 22, 2007

THE PALACE MELBOURNE LAUNCHES NEW CAMPAIGN FOR TARGET DENIM NATION


The Campaign Palace, Melbourne has launched a new campaign for Target Denim Nation. The jeans look pretty good. So good in fact you might not want to take them off. Hence the idea.
Creative Director: Tony Leishman
Writer: Pat Lennox
Art Director: Ben Green
Director: Sotiris Dounoukos

  • SEE SPOT 1


  • SEE SPOT 2


  • SEE SPOT 3
  • 6 Comments:

    Anonymous Anonymous said...

    Ben, that's you in the ads too, isn't it?

    7:39 PM  
    Anonymous Anonymous said...

    Nice pics and live-die idea works but....can't help but think it's a bit too cool for target.

    9:53 AM  
    Anonymous Anonymous said...

    I've never ironed jeans in my life!

    1:47 PM  
    Anonymous Anonymous said...

    Zzzzzzzz.....

    2:26 PM  
    Anonymous Anonymous said...

    Needs music.

    8:11 PM  
    Anonymous Anonymous said...

    It's all so nice and non-threatening.

    And surely there is a rule that no more jeans ads can be set in a laundromat.

    8:47 PM  

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