McCANN HONG KONG HIRES SPENCER WONG FOR ECD GIG

Creative superstar Spencer Wong is joining McCann Erickson Guangming as executive creative director of the agency’s Hong Kong office. The former Kam Fan winner will join McCann after the agency conducted a three-month search among Hong Kong and China’s premier creative talents.
Wong is formerly regional executive creative director of Young & Rubicam Asia Pacific. He is a former group executive creative director of Ogilvy & Mather South China. In addition to his Kam Fan award, he has won two silver Cannes Lions, a haul of gold awards from the Hong Kong 4As, numerous Spike awards and many more of the world’s coveted creative prizes.
The first Chinese judge of the British D&AD Awards, Wong has presided on some of the world’s other premier creative juries. He is also an acclaimed director of TV commercials, having directed about 70 commercials for the Hong Kong, China, Singapore and Japanese markets.
In addition to his role as ECD of McCann Hong Kong, Wong will also become EVP of McCann Erickson Guangming China.
TH Peng, area director for McCann Worldgroup Greater China, said the candidates considered for the position were in the “best of class” of Chinese creative leadership. “We considered the best talent and Spencer was our choice. He will be a great inspiration to our clients and people in Hong Kong, working with managing director of McCann Hong Kong, Rosanna Yu. He will also be an important influence in China, working with our managing director of McCann China, Don Norris. I am delighted Spencer is joining us,” said Mr. Peng.
McCann Worldgroup regional director for Asia Pacific, Eric Einhorn, said Spencer Wong’s appointment was another creative coupe for the agency and a clear indication of the agency’s established path to achieve the highest creative standards in the region. “McCann is rapidly moving up the Asia Pacific creative rankings and we are gathering the finest talent.
Last week’s announcement of our new relationship with Jureeporn Thaidumrong in Thailand and now Spencer’s pending arrival to McCann Hong Kong accelerates our creative momentum,” said Einhorn.