Thursday, December 07, 2006


BMW has awarded its MINI business to Berlin agency, Plantage. Taking over from Jung von Matt, Plantage will handle communication for Germany and as part of MINI’s international “A-team”, will also tasked with the development of global brand and launch campaigns.
The international creative team was led by Jason Schragger, David Smith and Karl Dunn. The three began their careers in Australia and had last worked together in Amsterdam. David Smith was at Leo Burnett Sydney, where he did the maccas cheeseburger spots and has most recently been at Strawberryfrog in Amsterdam. Karl Dunn was at BBH in Singapore, Beacon in Japan and a few agencies around Australia. Jason Schragger is from perth, did a stint at BBH and Lowe in Singapore, and ios well known for his ikea spot 'Dog'.


Anonymous Anonymous said...

"Team wins pitch."

Now THAT'S groundbreaking news.

3:07 PM  
Anonymous Anonymous said...

I've had the absolute pleasure of working with Karl Dunn. He is one of the best creatives Australia has ever lost.

Good on you Karl, you're gonna kick a root down.

5:08 PM  
Anonymous Anonymous said...

3:07 PM – Wake up wanker.

Would you prefer everyone wrote about you?

"Bitter creative bitches on blog about not doing anything worth writing about."

Now THAT'S groundbreaking news.

9:00 AM  
Anonymous Anonymous said...

Karl's also smoking hot. Pity.

10:31 AM  
Anonymous Anonymous said...

Very good news. But can CB start covering the region as a whole instead of patting Aussies on the back all the time?

So much is going on in Asia and the rest of the world. But I'm starting to think this blog is just an Aussie mate blog. Sorry, prove me wrong.

1:48 PM  
Anonymous Anonymous said...

On ya mate.

10:07 AM  

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