DDB MELBOURNE RELAUNCHES SENSIS 1234
Sensis and DDB Melbourne have launched a new campaign to promote Sensis’ revamped 1234 phone information service. The two TV ads were directed by Paul Middleditch, who is well known for his work on the iconic 'Big Ad' and 'Not Happy Jan' spots. Middleditch was also the puppeteer and provided the voice of the sock-puppet character for the spots.
The multi faceted campaign is supported by outdoor, direct marketing and online activity.
The DDB Melbourne Team:
Writer: Jim McKeown
Art Director: Luisa Paine
Creative Director: Michael Faudet
Producer: Naomi Ingleton
Account Management: Oliver Lynch and Suzy Lewis
Planning Director: Ian Forth
Director: Paul Middleditch
Production Company: Plaza Films
Media: OMD Melbourne