HOW DO YA FEEL AFTER SEEING THIS REEL?
These are just a few of the classics created by Mo and Jo that will forever be remembered, not only by the industry, but more importantly, the public. How many creatives of any era can claim a body of work like this as their legacy?
posted by CB @ 4:07 PM
8 Comments:
Would have loved to be at the casting of that Speedo ad.
lynchy no more crap on the blogg this week lets have mo week...
Mo and Jo were and remain without peer in talking to the Australian heartland.
While Australia's advertising Clever School chose to ignore them (while they kept busy handing out awards to each other), the average punter knew every word of every mo&jo ad-and loved and remembered them!
You asked the question regarding 'a body of work like this'.
How about owning just one of these campaigns!
These are an indelible part of the Australian landscape and Mo will live on through them -big people do indeed cast giant shadows!
I second 'the mo week.
chris dewey
Thank you Mo.
HE
Nicely put Chris. Refreshing to read something other than the constant drone of creative heckling usually found here.
Too bad the occasion is such a sad one.
Worked with him for just a moment really but it left an indelible impression.
Power to you Mo.
Mo once said to me. When you can sing a press ad in the shower i will then listen.
Mo will always be a legend
Justin Connolly
Africa
In 1987 , Mo commented to his traffic manager at MOJO MDA that her 17 year old junior, Craig Moore, appeared to -
"do F*ck All ...I should fire him..but he doesn't cost much and he is bigger than me..."
Thanks for being on the short side, Mo.
A lot of us owe you a favour.
Moose
Nice try Moose but Mo was a lot bigger than you mate.
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