BIDENKO APPOINTED CHIEF JUDGE OF JOHN CAPLES AWARDS FOR ASIA PACIFIC REGION

Peter Bidenko, Creative Director Direct at Lowe Hunt, Sydney has been appointed as Chief Judge of the presitigious John Caples Awards for the Asia/Pacific region.
Bidenko said he was honoured as the Caples continues to be one of the real champions of creativity in direct marketing around the world. "It has a truly international focus with over half the judges now coming from outside the US.
"If any direct creatives would like a chance to judge this year in New York in November, give me a shout and I'll help to arrange it."
Bidenko himself is a highly awarded creative, most recently he was an integral part of the agency's multi award-winning Lynxjet campaign, winner of nine Cannes Lions and the ADMA Grand Prix in 2006.